Strategy & Branding Consult

A strong and cohesive brand identity is essential for building trust and recognition on social media. We begin by creating a brand board, which serves as the foundation of your online presence.

 

This includes:

• Logo integration or creation: Ensuring your logo is formatted correctly and optimized for social media.

• Color palette selection: Choosing a set of colors that align with your brand’s personality and industry, creating visual consistency across all platforms.

• Typography guide: Selecting and incorporating fonts that reflect your brand’s tone, whether modern, elegant, playful, or bold.

• Visual style definition: Establishing a consistent theme for imagery, filters, graphics, and overall aesthetic to create a polished, professional, and recognizable look.

• Content tone and messaging: Defining how your brand communicates, from captions to call-to-actions, ensuring a voice that resonates with your target audience.

 

With a strong branding foundation, your social media will look polished and feel aligned with your business’s core values and goals.

To help you visualize and maintain a high-quality social media presence, we create 15 fully designed post mock-ups, tailored to your brand’s aesthetic.

 

These posts are crafted to showcase different content types, such as:

• Promotional posts (highlighting your services or products)

• Engagement-driven content (polls, questions, or interactive elements)

• Testimonials & reviews (building trust with potential customers)

• Educational content (tips, insights, and industry-related value)

• Behind-the-scenes & personal brand content (to create authenticity and relatability)

 

Alongside these mock-ups, we provide editable templates in your brand colors and fonts, allowing you to easily create new posts while maintaining a cohesive look. These templates save you time and ensure your feed remains professional and engaging.

We work directly with you for a one-hour session to capture high-quality, on-brand content that you can use across social media.

 

This includes:

• Professional photography (headshots, team photos, workspace shots, or product images)

• Short-form video clips (Reels, TikToks, behind-the-scenes footage, or client testimonials)

• Lifestyle & action shots (images that tell your brand story and create a connection with your audience)

 

By having fresh, original content, you’ll stand out from competitors who rely on stock images and generic graphics. We ensure the content reflects your brand’s personality and messaging, making it easy for you to connect with your audience in an authentic and engaging way.